Doing Research in Fashion and Dress

An Introduction to Qualitative Methods

Author: Yuniya Kawamura

Publisher: Berg

ISBN: 1847887341

Category: Design

Page: 192

View: 902

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This book is specifically devoted to qualitative research methods in fashion studies. It traces the history of fashion studies and provides readers with a guided introduction to the entire research process. It gives an overview of the key methodological approaches such as ethnography, semiology, and object-based research, and shows the student reader how "to do" research by combining theoretical and practical perspectives. Using case studies, the author outlines the major issues and methodological strategies that researchers employ, and examines the range of approaches in the field. Fashion, the author demonstrates, can be treated as a material object, an abstract idea, a social phenomenon, a system, a cultural value, or an attitude among many other approaches. This book is a practical guide for those without prior experience in fashion research and, as such, it offers an ideal first text for students conducting research for the first time.

Fashioning Japanese Subcultures

Author: Yuniya Kawamura

Publisher: Berg

ISBN: 0857852159

Category: Design

Page: 192

View: 8905

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Western fashion has been widely appreciated and consumed in Tokyo for decades, but since the mid-1990s Japanese youth have been playing a crucial role in forming their own unique fashion communities and producing creative styles which have had a major impact on fashion globally. Geographically and stylistically defined, subcultures such as Lolita in Harajuku, Gyaru and Gyaru-o in Shibuya, Age-jo in Shinjuku, and Mori Girl in Kouenji, reflect the affiliation and identities of their members, and have often blurred the boundary between professionals and amateurs for models, photographers, merchandisers and designers. Based on insightful ethnographic fieldwork in Tokyo, Fashioning Japanese Subcultures is the first theoretical and analytical study on Japans contemporary youth subcultures and their stylistic expressions. It is essential reading for students, scholars and anyone interested in fashion, sociology and subcultures.

Fashion-ology

An Introduction to Fashion Studies

Author: Yuniya Kawamura

Publisher: Bloomsbury Publishing

ISBN: 1474278493

Category: Design

Page: 168

View: 3487

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This new edition of a classic work offers a concise introduction to the sociology of fashion, and demystifies the workings of the fashion system. From the origins of fashion studies and the difference between clothing and fashion, through to an examination of 21st century subcultures, and the impact of the digital age on designers, Fashion-ology explores fashion as a global, social construct. With accessible overviews of key debates, issues and perspectives, the book provides a complete exploration of the field, and features a wide range of international case studies which bring the theory to life. Updated with two new chapters on subcultures and the impact of technology, along with guides to further reading and a student guide to sociological research in fashion, this is essential reading for anyone studying fashion, sociology, anthropology, and cultural studies.

Sneakers

Fashion, Gender, and Subculture

Author: Yuniya Kawamura

Publisher: Bloomsbury Publishing

ISBN: 1474262937

Category: Design

Page: 176

View: 3043

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This is the first academic study of sneakers and the subculture that surrounds them. Since the 1980s, American sneaker enthusiasts, popularly known as "sneakerheads†? or "sneakerholics†?, have created a distinctive identity for themselves, while sneaker manufacturers such as Reebok, Puma and Nike have become global fashion brands. How have sneakers come to gain this status and what makes them fashionable? In what ways are sneaker subcultures bound up with gender identity and why are sneakerholics mostly young men? Based on the author's own ethnographic fieldwork in New York, where sneaker subculture is said to have originated, this unique study traces the transformation of sneakers from sportswear to fashion symbol. Sneakers explores the obsessions and idiosyncrasies surrounding the sneaker phenomenon, from competitive subcultures to sneaker painting and artwork. It is a valuable contribution to the growing study of footwear in fashion studies and will appeal to students of fashion theory, gender studies, sociology, and popular culture.

Fashion Studies

Research Methods, Sites, and Practices

Author: Heike Jenss

Publisher: Bloomsbury Publishing

ISBN: 1472583191

Category: Social Science

Page: 256

View: 8214

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The study of fashion has expanded into a thriving field of inquiry, with researchers utilizing diverse methods from across subject disciplines to explore fashion and dress in wide-ranging contexts. With an emphasis on material culture and ethnographic approaches in fashion studies, this groundbreaking volume offers fascinating insights into the complex dynamics of research and fashion. Featuring unique case studies, with interdisciplinary scholars reflecting on their practical research experiences, Fashion Studies provides rich and nuanced perspectives on the use, and mixing and matching of methodological approaches – including object and image based research, the integration of qualitative and quantitative methods and the fluid bridging of theory and practice. Engaging with diverse subjects, from ethnographies of model casting and street-style blogging, wardrobe studies and a material culture analysis of global denim wearing, to Martin Margiela's design and archival methods, Fashion Studies presents complex approaches in a lively and informative manner that will appeal to students of fashion, anthropology, sociology, cultural studies and related fields.

Teaching Fashion Studies

Author: Holly M. Kent

Publisher: Bloomsbury Publishing

ISBN: 1350022896

Category: Design

Page: 312

View: 5444

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Teaching Fashion Studies is the definitive resource for instructors of fashion at the undergraduate level and beyond. The first of its kind, it offers extensive, practical support for both seasoned instructors and those at the start of an academic career, in addition to interdisciplinary educators looking to integrate fashion into their classes. Informed by the latest research in the field and written by an international team of experts, Teaching Fashion Studies equips educators with a diverse collection of exercises, assignments, and pedagogical reflections on teaching fashion across disciplines. Each chapter offers an assignment, with guidance on how to effectively implement it in the classroom, as well as reflections on pedagogical strategies and student learning outcomes. Facilitating the integration of practice and theory in the classroom, topics include: the business of fashion; the media and popular culture; ethics and sustainability; globalization; history; identity; trend forecasting; and fashion design.

Fashion and Costume in American Popular Culture

A Reference Guide

Author: Valerie Burnham Oliver

Publisher: Greenwood Publishing Group

ISBN: 9780313294129

Category: Antiques & Collectibles

Page: 279

View: 8813

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Provides a convenient and unique look at fashion and costume literature and how it has developed historically. Discusses subjects from jeans to wedding dresses.

Doing Research in the Real World

Author: David E Gray

Publisher: SAGE

ISBN: 1526418509

Category: Social Science

Page: 824

View: 1576

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Get 12 months FREE access to an interactive eBook when purchasing the paperback* Lecturers, request your electronic inspection copy here. Pragmatic and inspiring, this applied book will help you to complete your research quickly and well. David Gray’s advice is both positive and sensible as he walks you through each step of the research process from start to finish. Weaving quantitative, qualitative, and mixed methods together, he encourages you to consider flexible options and to choose the most appropriate methods for your projects. Setting out the realities of conducting research in real-world settings, David will help you to find the practical tools – and the confidence – you need to make good research choices as well as providing coverage of a wide range of assessment techniques and employability skills. The book also introduces an incredible range of digital resources: · Award-winning video to bring concepts to life · Video top tips from David · Case studies from experts · Journal articles to showcase real research · Interactive glossary flashcards · Multiple choice questions to test yourself with · Multidisciplinary data sets · Downloadable checklists to guide you. Brimming with energy and grounded in reality, this book is still your definitive companion to research – from theory to design, data collection to data analysis and writing up to dissemination this book has everything you need to excel. *Interactivity only available through Vitalsource eBook included as part of paperback product (ISBN 9781526418524). Access not guaranteed on second-hand copies (as access code may have previously been redeemed).

Victorian and Edwardian Fashion

A Photographic Survey

Author: Alison Gernsheim

Publisher: Courier Corporation

ISBN: 048631913X

Category: Antiques & Collectibles

Page: 240

View: 3624

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Bonnets, capes, caps, shawls, bodices, and crinolines as people actually wore them from 1840 to 1914. More than 200 photos depict aristocrats and members of the middle class as well as celebrities.