Media and Convergence Management

Author: Sandra Diehl,Matthias Karmasin

Publisher: Springer Science & Business Media

ISBN: 3642361633

Category: Business & Economics

Page: 376

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Convergence has gained an enormous amount of attention in media studies within the last several years. It is used to describe the merging of formerly distinct functions, markets and fields of application, which has changed the way companies operate and consumers perceive and process media content. These transformations have not only led business practices to change and required companies to adapt to new conditions, they also continue to have a lasting impact on research in this area. This book’s main purpose is to shed some light on crucial phenomena of media and convergence management, while also addressing more specific issues brought about by innovations related to media, technologies, industries, business models, consumer behavior and content management. This book gathers insights from renowned academic researchers and pursues a highly interdisciplinary approach. It will serve as a valuable reference guide for students, practitioners and researchers interested in media convergence processes.

Television in Europe

Author: Eli Noam

Publisher: Oxford University Press

ISBN: 9780195361544

Category: Business & Economics

Page: 408

View: 7418

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Like its companion volume, Telecommunications in Europe, this book deals with the evolution of powerful monopoly institutions in the communications field--the public broadcasters--and the dramatic changes that took place in the late 1980s throughout Europe, and transformed the media landscape. It provides a comprehensive view of European broadcasting systems, using the perspective of economics and policy analysis. The introductory part offers a framework for understanding media and the forces of change affecting them. The main section is a unique series of chapters covering the broadcast and cable television systems of almost thirty European countries.

The Media in Question

Popular Cultures and Public Interests

Author: Kees Brants,Joke Hermes,Liesbet van Zoonen,Professor Liesbet Van Zoonen

Publisher: SAGE

ISBN: 9781446238141

Category: Journalistic ethics

Page: 192

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This collection of innovative essays sets the agenda for a revitalized debate on the hybrid communicative practices that constitute the (post)modern media landscape and which cross the boundaries between fact and fiction, information and entertainment, public knowledge and popular culture. In this challenging and provocative collection, the contributors rethink key issues - the meaning of the public interest, the quality of media performance and (de)regulation. In the process they raise topics rarely addressed in normative media theories, for example, the ethics of sports reporting, the moral reasoning in popular culture and the required professional standards for infotainment genres such as reality television and gossip journalism.

Applying Neural Networks

A Practical Guide

Author: Kevin Swingler

Publisher: Morgan Kaufmann

ISBN: 9780126791709

Category: Computers

Page: 303

View: 7441

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In this computer-based era, neural networks are an invaluable tool. They have been applied extensively in business forecasting, machine health monitoring, process control, and laboratory data analysis due to their modeling capabilities. There are numerous applications for neural networks, but a great deal of care and expertise is necessary to keep a neural-based project in working order. This all-inclusive coverage gives you everything you need to put neural networks into practice. This informative book shows the reader how to plan, run, and benefit from a neural-based project without running into the roadblocks that often crop up. Theauthor uses the most popular type of neural network, the Multi-Layer Perceptron, and presents every step of its development. Each chapter presents a subsequent stage in network development through easy-to-follow discussion. Every decision and possible problem is considered in depth, and solutions are offered. The book includes a how-to-do-it reference section, and a set of worked examples. The second half of the book examines the sucessful application of neural networks in fields including signal processing, financial prediction, business decision support, and process monitoring and control. The book comes complete with a disk containing C and C++ programs to get you started. Key Features *Divides chapters into three sections for quick reference: Discussion, How to do it, and Examples * Examines many case studies and real world examples to illustrate the methods presented * Includes a disk with C and C++ programs which implement many of the techniques discussed in the text * Allows the reader to devolop a neural network based solution

The Structural Transformation of the Public Sphere

An Inquiry Into a Category of Bourgeois Society

Author: J?rgen Habermas

Publisher: John Wiley & Sons

ISBN: 0745692338

Category: Philosophy

Page: 328

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This major work retraces the emergence and development of the Bourgeois public sphere - that is, a sphere which was distinct from the state and in which citizens could discuss issues of general interest. In analysing the historical transformations of this sphere, Habermas recovers a concept which is of crucial significance for current debates in social and political theory. Habermas focuses on the liberal notion of the bourgeois public sphere as it emerged in Europe in the early modern period. He examines both the writings of political theorists, including Marx, Mill and de Tocqueville, and the specific institutions and social forms in which the public sphere was realized. This brilliant and influential work has been widely recognized for many years as a classic of contemporary social and political thought, of interest to students and scholars throughout the social sciences and humanities.

Degraded Capability

The Media and the Kosovo Crisis

Author: Philip Hammond,Edward S. Herman

Publisher: Pluto Press

ISBN: 9780745316314

Category: History

Page: 222

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'Required reading for anyone wishing to understand the war and the media's role in it.' --The New Internationalist

Gendered Discourses

Author: J. Sunderland

Publisher: Springer

ISBN: 0230505589

Category: Language Arts & Disciplines

Page: 248

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This advanced textbook critically reviews a range of theoretical and empirical work on gendered discourses, and explores how gendered discourses can be identified, described and named. It also examines the actual workings of discourses in terms of construction and their potential to 'damage'. For upper-level undergraduates and graduate students in discourse analysis, gender studies, social psychology and media studies.

The Invasion from Mars

A Study in the Psychology of Panic

Author: Hadley Cantril

Publisher: Routledge

ISBN: 1351480693

Category: Psychology

Page: 224

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On Halloween night 1938, Orson Welles broadcast a radio adaptation of the H. G. Wells fantasy, The War of the Worlds. What listeners heard sounded so realistic that at least a million were frightened by word that "strange creatures" from Mars had landed in central New Jersey and were "unleashing a deadly assault." Several thousand were so terrified they ran into the streets, drove away in their cars, or called the police for information about how to escape. Why did so many panic when the circumstances reported were so improbable? That is just the question Hadley Cantril, then a young social psychologist, set out to answer. Originally published in 1940, The Invasion from Mars remains a classic. The broadcast provided a unique real-life opportunity to explore why the relatively new medium of radio could have such an effect. Using a mix of research methods, Cantril shows that the impact of the broadcast had less to do with what went out over the air than with the "standards of judgment" people did or did not use in evaluating what they were hearing. This book is of continuing value to those interested in communications and mass behavior.

Euroscepticism

Party Politics, National Identity and European Integration

Author: Robert Harmsen,Menno Spiering

Publisher: Rodopi

ISBN: 9789042011687

Category: Social Science

Page: 290

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The accelerated pace of European integration since the early 1990s has been accompanied by the emergence of increasingly prominent and multiform oppositions to the process. The term Euroscepticism has appeared with growing frequency in a range of political, media, and academic discourses. Yet, the label is applied to a wide range of different, and occasionally contradictory, phenomena. Although originally associated with an English exceptionalism relative to a Continental project of political and economic integration, the term Euroscepticism is now also identified with a more general questioning of European Union institutions and policies which finds diverse expressions across the entire continent. This volume of European Studiesbrings together an interdisciplinary team of contributors to provide one of the first major, multinational surveys of the growth of these Eurosceptic tendencies. Individual chapters provide detailed examinations of developments in France, Germany, the Netherlands, the United Kingdom, Ireland, Sweden, Austria, the Czech Republic, Poland, and Switzerland. Overall, the volume draws a distinctive portrait of contemporary Euroscepticism, situating the phenomenon not only relative to the progress of European integration, but also in relation to broader questions concerned with the evolution of party politics and the reshaping of national identities.

The Creation of Reality

A Constructivist Epistemology of Journalism and Journalism Education

Author: Bernhard Poerksen

Publisher: Andrews UK Limited

ISBN: 1845404718

Category: Philosophy

Page: 373

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Constructivism has been traded as a new paradigm by its advocates, and criticised by its opponents as legitimating deceit and lies, as justifying a trendy post-modern "Anything goes". In this book, Bernhard Poerksen draws up a new rationale for constructivist thinking and charts out directions for the imaginative examination of personal certainties and the certainties of others, of ideologies great and small. The focus of the debate is on the author's thesis that our understanding of journalism and, in particular, the education and training of journalists, would profit substantially from constructivist insights. These insights instigate, the claim is, an original kind of scepticism; they provide the underpinnings of a modern type of didactics oriented by the autonomy of learners; and they supply the sustaining arguments for a radical ethic of responsibility in journalism.

Mediapolis

Aspects of Texts, Hypertexts, and Multimedial Communication

Author: Sam Inkinen

Publisher: Walter de Gruyter

ISBN: 9783110161410

Category: Language Arts & Disciplines

Page: 388

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Presents a critical, multidisciplinary anthology addressing the theories, problems, and possibilities of multimedia communication, computer interaction, hypertextual representation of knowledge, contemporary utopias, television broadcasting, semiotics of media, and sexuality in the cyber age. Instead of technological determinism or techno-optimistic rhetoric, essays focus on an analytical approach to contemporary media, future technologies, and electronic texts. Specific topics include Jean-Luc Godard's audiovisual works, the history of communication technologies in Russia, and the controversial advertising of Benetton. Main disciplines shared by contributors are philosophy and semiotics as well as media and communication studies. Includes color photos from the Benetton ad campaign. Annotation copyrighted by Book News, Inc., Portland, OR

Women in Public Relations

How Gender Influences Practice

Author: Larissa A. Grunig,Linda Childers Hon,Elizabeth L. Toth

Publisher: Routledge

ISBN: 1135467749

Category: Business & Economics

Page: 452

View: 1863

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The past 20 years have seen an influx of women into the practice of public relations, yet gender-based disparities in pay and advancement remain a troubling reality. As the field becomes feminized, moreover, female and male practitioners alike confront the prospect of dwindling salaries and prestige. This landmark book presents a comprehensive examination of the status of women in public relations and proposes concrete ways to achieve greater parity in education and practice. The authors integrate the theoretical literature of public relations and gender with results of a major longitudinal study of women in the field, along with illuminating focus group and interview data. Topics covered include factors contributing to sex discrimination; how public relations stacks up against other professions on gender-related issues; the challenges facing female managers and entrepreneurs; the experiences of ethnic minority professionals; the salary gap; the glass ceiling; and how to foster solutions on individual, organizational, and societal levels. This volume is an essential read for both educators and practitioners in public relations. It can be used as a course text in graduate research seminars, and also as a supplemental text in courses addressing gender issues in PR. It serves as a useful guide for young practitioners entering the profession, and provides critical insights for public relations managers.

Skill Formation

Interdisciplinary and Cross-National Perspectives

Author: Heike Solga

Publisher: Cambridge University Press

ISBN: 1139469983

Category: Social Science

Page: N.A

View: 1841

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There are marked changes in skill requirements in today's modern societies, and major questions about the processes of skill formation remain unresolved. What do we mean when we talk about skills, qualifications and competencies? Are market economies and firms systematically under-investing in skills? This book addresses these questions by first looking at what we mean when we talk about 'skills'. Secondly, it looks at the institutions where skills are acquired, before finally considering the provision of and access to training. It provides an up-to-date review of theories and research on skill formation in psychology, economics, political science and sociology, and addresses issues of skill learning and measurement, institutional and policy differences between countries, the issue of skill formation across a lifetime and disparities between socio-economic groups.

International Adventures

German Popular Cinema and European Co-productions in the 1960s

Author: Tim Bergfelder

Publisher: Berghahn Books

ISBN: 9781571815392

Category: Social Science

Page: 278

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West German cinema of the 1960s is frequently associated with the emergence of a new generation of filmmakers, collectively known by the 1970s as the "New German Cinema." Yet for domestic and international audiences at the time, German cinema primarily meant popular genres such as exotic adventure films, Gothic crime thrillers, westerns, and sex films, which were dismissed by German filmmakers and critics of the 1970s as "Daddy's Cinema." International Adventures provides the first comprehensive account of these genres, and charts the history of the West German film industry and its main protagonists from the immediate post-war years to its boom period in the 1950s and 1960s. By analyzing film genres in the context of industrial practices, literary traditions, biographical trajectories, and wider cultural and social developments, this book uncovers a forgotten period of German filmmaking that merits reassessment. International Adventures firmly locates its case studies within the wider dynamic of European cinema. In its study of West German cinema's links and co-operations with other countries including Britain, France, and Italy, the book addresses what is perhaps the most striking phenomenon of 1960s popular film genres: the dispersal and disappearance of markers of national identity in increasingly international narratives and modes of production.

The SAGE Handbook of Public Relations

Author: Robert Lawrence Heath

Publisher: SAGE

ISBN: 1412977819

Category: Business & Economics

Page: 773

View: 4487

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Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice. It presents major theories in the words of the leading advocates for each theory; positions public relations as a positive force to help make society more fully functional; and challenges academics and practitioners to identify best practices that can inform the work of those in the profession.

Imagologies

Media Philosophy

Author: Mark C. Taylor,Esa Saarinen

Publisher: Psychology Press

ISBN: 9780415103374

Category: Social Science

Page: 320

View: 4082

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Imagologies: Media Philosophyis no ordinary book. Provocative, irritating and stimulating, this is a work to be engaged with, questioned and pondered. As the web of telecommunications technology spreads across the globe, the site of economic development, social change, and political struggle shifts to the realm of media and communications. In this remarkable book, Mark Taylor and Esa Saarinen challenge readers to rethink politics, economics, education, religion, architecture, and even thinking itself. When the world is wired, nothing remains the same. To explore the new electronic frontier with Taylor and Saarinen is to see the world anew. A revolutionary period needs a revolutionary book. Get a head start of the 21st Century: Read Imagologies: Media Philosophy